Is digital PR the same as a press release?
No. A press release is distributed copy. Digital PR earns placements on its own merit: quotes in articles, features and list inclusions.
Are PR links dofollow?
Some are, many aren't. Editorial mentions build brand trust and AI visibility either way, so we report every attribute honestly.
How long until the first placement?
Expert quote placements often go live within 2–4 weeks. Data story campaigns take longer to build and pitch.
Which niches work?
Most B2B, SaaS, finance, health, home services and ecommerce. Restricted niches (casino, adult) need our casino packages instead.